More about the interim manager
The interim manager is an expert in twin transformation and business development with particular experience in the financial sector and industry. As a technology-savvy interim manager and management consultant, her main focus is on developing strategies for sustainable, digital transformation (twin transformation) and innovative business models. Her clients benefit from this expertise in particular because the interim manager consistently places her clients' customers at the center of her work, from analysis and strategy development through to implementation, while always keeping an eye on the entire value chain. In this way, she has repeatedly succeeded in convincing the market with new digital business models. The interim manager takes on temporary management roles in strategic (digital) business development and leads transformation projects as a strategic partner.
In one of her most recent interim mandates, the expert established the omnichannel business model for private customers as Project Manager for Strategy & Business Development for the German branch of a major European bank. She also analyzed market trends and used this as a basis for developing decision templates for new digital business models. Prior to that (2022), the interim manager and consultant developed the strategy for the segment as Interim Director Strategy Consumer Markets at an internationally operating German high-tech company and expanded the business model to include initiatives for key accounts and cooperations.
Twin Transformation: MBA in Digital Business combined with international experience
Before becoming a self-employed interim manager and systemic strategy consultant (since 2015), the expert was most recently Head of Marketing at a large German publishing house. During this time, as well as in other management roles in marketing and product management, she continuously refined her special feel for innovation and markets as well as the needs of customers - and made this the yardstick for her actions. As a result, she develops strategies and innovative business models that are convincing in the market and strengthen her clients in the long term.
With an MBA in Digital Business, obtained in 2024, the graduate business economist and certified expert for digital transformation has once again deepened and broadened her many years of practical experience from numerous digital innovation and transformation projects. The interim manager established her consistently customer-focused approach early on in her career as a manager. Because whether B2C, B2B, B2B2C or D2C: only the customers ultimately decide whether a business model will be a success for companies.
