More about the interim manager
The interim manager is an expert in direct and dialog marketing. He masters the entire range of modern multi-channel marketing: from the planning and development of marketing concepts to the operational implementation of online and offline campaigns and monitoring success. His industry focus is on mail order, telecommunications and financial services.
The interim manager has been working as a freelance marketing project manager and marketing consultant since 2008. During this time, he has developed and implemented numerous offline and online campaigns for well-known companies such as Drillisch Online, R+V Versicherung, 1&1 Internet AG, Alba Moda, Heine and Deutscher Sparkassen Verlag.
In one of his most recent mandates, he planned and successfully implemented cross-selling and upselling measures for existing customers for the nine brands of telecommunications provider Drillisch as interim campaign manager. As project manager for R+V Versicherung, he successfully restructured lead and new customer acquisition in the health sector. As interim head of direct sales at the mail order company DT & Shop, he made new and existing customer direct sales significantly more effective.
The interim manager's clients benefit from his 35 years of experience in the entire marketing mix of modern multi-channel dialog marketing and customer relationship management. The interim manager brings a broad spectrum of insights from the diversity of his mandates over 15 years. His expertise is also based on 20 years of management and sales responsibility for well-known companies of all sizes such as Quelle Group, Otto Group, Bader Versand and Basler Haarkosmetik.
The interim manager is very experienced in the holistic control, project coordination and project management of complex marketing and e-commerce projects (multi-project management). This also includes planning, conception, coordination and implementation management of web stores and store relaunches with store systems such as Oxid eSales, Hybris, Intershop or Magento.
Very good presentation and communication skills, negotiation skills, analytical strength, very good understanding of numbers and experienced handling of MS Office round off his profile.
