More about the interim manager
The interim manager has been working as an executive and project manager in marketing and fundraising for more than 20 years. She has in-depth experience in all strategic, operational and analytical disciplines of marketing and fundraising. She is also an expert in CRM and the evaluation of investment products in terms of sustainability.
She has held management positions at non-profit organizations, large companies and SMEs in Germany and Switzerland. Her focus is on digital fundraising and marketing, CRM and CRM systems, data-based marketing and fundraising, strategy development and sustainable finance.
The manager has a degree in business administration and has managed the fundraising departments of major non-profit organizations and the marketing department of a Swiss bank. At a foundation, she doubled the donation income from an important online campaign and saved costs at the same time. For a telecommunications provider, she set up and managed a complete CRM department with more than ten employees. She also introduced a powerful CRM tool that remained in use for ten years. She developed a new fundraising strategy for a research institute and supported the institute in its implementation. She launched a global innovation in the field of sustainability ratings and examined the sustainable investment offerings of numerous banks. The manager publishes marketing articles and speaks at conferences on marketing and CRM.
The manager impresses with her impressive market successes and successful development work. With her analytical background, she develops well-founded strategies and creative concepts that go beyond the industry norm. She is very determined and reliable when it comes to implementation. She thinks entrepreneurially and quickly discovers untapped potential. Thanks to her broad industry experience, she quickly familiarizes herself with the industry and presents tailor-made solutions. She can achieve amazing things even with small budgets.
The interim manager places great importance on good communication with everyone involved at all levels. She cultivates a modern, appreciative management style with delegation of responsibility, challenging and encouraging.
