More about the interim manager
The interim manager is an expert in corporate communications with a focus on complex products and services. She is also very adept at supporting companies in change situations - with winning communication both externally to the market and internally to the workforce. In doing so, she skillfully uses the entire spectrum of classic and digital communication. The expert is available for mandates as interim head of communications departments as well as for projects in corporations and large SMEs.
In her most recent mandate, for example, she successfully expanded the digital communications of an electronics company as Director Corporate Marketing. She increased the five-digit number of LinkedIn followers by a third and tripled the engagement rate. In 2021, she developed a digital trade fair as a pilot project for a high-tech start-up from Berlin. In another mandate, she increased lead generation from zero to more than 26% of the group-wide lead funnel. In another project, she increased the EAV (Equivalent Advertising Value) from zero to 250,000 euros within a quarter by disseminating the client's content via her network in specialist articles and interviews, among other things.
Strong in working with corporations in North America and Asia
The communications expert has been working as a freelance interim manager since 2021. Prior to that, she was Head of Marketing Europe at a Taiwanese company in the Industrial Ethernet sector and Senior Manager Marketing Europe at a listed leading German provider of workforce management software.
Clients benefit in particular from her diverse marketing experience in highly competitive markets. She is familiar with international cooperation from numerous projects and is just as familiar with the business culture of US companies as she is with Asian customs. As a translator and interpreter for English and French, she is equally at home in the Anglo-American context as she is in French-speaking countries.
Clients, managers, teams and stakeholders appreciate her networked, cross-thematic thinking and her strong communication skills. Thanks to her great empathy, the expert is able to recognize conflicts early on and proactively contain them, but also to overcome resistance and win over those involved for solutions.
The interim manager is also characterized by a wealth of ideas: Not only in marketing, but also with creative approaches to product development and innovation, she has repeatedly successfully enriched the portfolio of her work or clients.
